Email marketing continued to grow in popularity with small businesses in 2014 as a method in keeping in contact with customers and prospects; we take a look at how you can maximise the opportunity in 2015.
We were in the lucky position last year to see millions of emails sent through our system, and we are happy to share the unique insight we gained with you. So here are our 6 top tips for successful email marketing in 2015.
For yet another year, email marketing has remained the best online channel for providing return on investment. In fact, latest research from eConsultancy’s Email Marketing Industry Census shows revenue has increased by 28% in the last year - Wow!
The proportion of email opened on mobile devices has reached 51% so has finally overtaken desktop! This means it is essential to make sure your emails are working on smartphones.
And even though the market share of Android OS keeps growing, iOS devices account for a much larger proportion of mobile email opens. iOS accounts for 22% of email viewed on smartphones, with only 6% on Android, while iPads account for a massive 11.4% of the 12.1% opened on tablets.
3 Months Email Marketing, for the price of 1!
+ A 1 hour online consultation with one of our email marketing experts
We have a special Black Friday offer not to be missed to help kick start your marketing in 2015! Sign up for our 'Starter' package and you will receive 3 months use of Astonish Email for the price of one!* Plus you will receive a hour long online consultation with one of our experts, who can design you a branded email template, show you how to use the system and provide some tips and tricks for successful email marketing.
To take up the offer simply enter BLACKFRIDAY14 when signing up for our 'Starter' account by Midnight Friday 28th November 2014.
If you haven't already got a account with Astonish Email you can create one here.
If you have any questions contact the team at firstname.lastname@example.org
*You will pay £8.30 a month (inc. VAT) a month for 3 months, rather than our normal price of £25.00 (inc VAT) a month.